Meaningful Merchandise. Exceptional People.

At Fluid, we deliver consistently high quality promotional merchandise. That’s what we do and we’re proud of doing it really well.

But beyond that - beyond just selling branded merchandise, our purpose is to create a culture of change that pushes us to do things better every day. Better for you, for the environment and for our people here at Fluid.

Our mission is to deliver exceptional customer experiences that are driven by innovation, education, relevance and quality. We want our merchandise to be more than just ‘give-aways’, to make a lasting, meaningful impression of your brand on your customers.

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We're a B-Corp

Why Use Us?


Our promise to you

We're certainly not perfect, but we are open to change and will always go the extra mile to make our customers happy.


We want to be judged by the great things we do – not just what we say.


We’ll always strive to deliver products with maximum brand impact, but also minimal impact on our environment.


We’ll endeavour to give back to the community and projects that benefit others, not just ourselves.


We promise to be responsible, which means that our drive to help inform better product choices goes beyond the pursuit of profit.


We are continually looking for ways to do things better, which means we listen to ideas, start conversations and embrace small changes that can make our industry a better place.

The 3 pillars that guide our business




Your brand in safe hands

At Fluid, we’re proud of our experienced and highly professional team. We deliver consistently high quality promotional merchandise from our offices across the UK, Ireland and Europe. We also offer creative guidance and innovative ideas to bring you promotional products and fully managed online solutions that make your brand stand out from the crowd.

We’re ISO 9001 and ISO 14001 accredited, and with dedicated in-house Merchandise Consultants, artwork studio, systems development and product sourcing. Our focused and experienced team give you the confidence to move your brand through our hands into those of your customers.

We're members of the British Promotional Merchandise Association, and we've won a whole bevvy of awards for our work. We’re also proud of our Gold Trusted Member status from Feefo, the independent reviews agency.

We’re one of the first UK B-Corp certified merchandise companies, which means we meet the highest standards of social and environmental performance, public transparency and legal accountability to balance profit and purpose.

In more simple terms, it means using business as a force for good, thinking beyond profit to make a positive difference to people and planet.

Find out more about B-Corporations here.