Tree

Your guide to merch stores

More than a platform.

A complete merch experience.

Discover MerchOS, a powerful combination of integrated systems used within Brand Revolution, designed to deliver a seamless and industry-leading merch experience.

Explore


What's a merch store?

Merch at your fingertips.

All in one place, under control, and always on brand.

A merch store is your go-to hub for branded gear, a simple, user-friendly platform that takes the hassle out of managing merch. No more juggling one-off requests or tracking spreadsheets, just easy ordering, fast fulfilment, and full visibility over what's going out the door.

With a merch store you can

Send welcome gifts to new starters

Surprise employees with thoughtful rewards

Let clients access exclusive branded items

Give team leads a quick way to grab pre-approved stock for events and offsites

Why use a merch store?

On brand, on time, off your plate.

We handle the platform, the logistics and the fulfilment, you keep control of the brand and the fun.

01

Keep your brand on point

Control how your brand shows up with a fully approved, centralized merch channel, no more off-brand swag floating around.

02

Make procurement easy

Streamline the entire process with simplified ordering, invoicing, and Punchout integrations.

03

No tech headaches

We handle all the infrastructure, hosting, updates, and security, so you don't have to lift a finger.

04

You focus on the fun stuff

Control how your brand shows up with a fully approved, centralized merch channel, no more off-brand swag floating around.

Take the tour

Explore the MerchOS platform.

Step through the journey your team and users actually experience, from landing page to checkout.

Identity

Your store is an extension of your brand identity. Every element, from layout to tone, is designed to feel unmistakably yours.

store.merch-os.com/products
...

Navigation

A fast, filterable catalogue that keeps even large ranges easy to shop.

Explore quickly Powerful filters let users narrow by category, price, lead time, availability, tags, colour and more, so finding the right product takes seconds.
In-grid promo banners Drop campaign banners directly into the grid to spotlight a new collection.
Stocked vs On-Demand Availability toggles let shoppers instantly see what's in the warehouse versus made to order.
Quick view Preview product details, imagery and options without leaving the catalogue, keeping the browsing experience fast and uninterrupted.
Live stock counts Real fulfilment integration shows accurate stock levels and lead times per product.
store.merch-os.com/products
...

Product Details

Everything a shopper needs to buy with confidence, plus room to tell the story.

Imagery High quality product photography with multiple angles and zoom, giving users a clear, confident view of what they're ordering.
Variants Select size, colour and branded option in one place, so users can quickly configure exactly what they need before ordering.
Price & lead time Clear per-unit pricing, delivery timelines and stocked versus on-demand availability, all visible at a glance.
Product storytelling Rich editorial content that tells the story behind the product and the impact it makes.
Related products Cross-sell rows keep users exploring the wider range.
store.merch-os.com/products
...

Order & checkout

Everything users need to review, adjust and complete their order, in one clear, confident experience.

Save & export basket Users can save their basket and return to it later, or export it to share with colleagues before placing the order.
Discount codes Apply discount codes at basket level to promote products, reward users or run campaigns directly through the store.
Shipping calculated Shipping costs are calculated automatically based on delivery country and order size, so there are no surprises at checkout.
Payment options Users can pay by purchase order or credit card, giving finance and procurement teams the flexibility they need.
Punchout For organisations using procurement platforms like Coupa or Ariba, Punchout transfers the basket directly into your existing workflow.
Simple checkout All roads lead to a clean, straightforward checkout experience that gets orders placed quickly and without friction.
store.merch-os.com/basket
Basket and checkout

Watch it in action

Performance features

Built for scale, ready out of the box.

Everything from payments to procurement, fulfilment to fine-grained access, engineered into one platform.

Reward Currency with Balances Use custom currencies like Coins, Points or Tokens to assign spend balances to users or teams, manage budgets and incentivise behaviour.
Guided Landing Page Direct users exactly where they need to go with a centralised landing page, a seamless entry point to all your key merch experiences.
Stripe Payments Accept secure card payments with ease using Stripe, a trusted, seamless solution for online transactions.
Stocked & Made to Order Offer the best of both worlds, stocked items for fast shipping, and made-to-order products to expand your range.
Single Sign On One secure login for all their tools, including your merch store, less password fatigue, and less admin for IT.
Discount, Gift & Redemption Codes Offer flexible perks, surprise users with gift codes, or control access to specific products.
Sustainability Credentials Highlight the sustainability credentials of each product, making it easier to align purchases with company values.
Automated Stock Fulfilment As soon as an order is placed it's sent to our warehouse for picking and packing, faster, more efficient delivery.
Order Approval Need final approval before orders are processed? We've got you covered with multiple solutions.
Platform Styling We apply your brand guidelines for a seamless look that feels like a natural extension of your brand experience.
ISO27001 Certified We take data security seriously, our ISO27001 accreditation ensures the highest standards of privacy and protection.
Brand Variants Offer multiple design options for a single product, tailored to different departments or campaigns.
Punchout Connect your merch store directly to platforms like Coupa, SAP Ariba, or Ivalua, ordering and spend tracking, all in one place.

How our clients use their stores

A strategic tool for brand, operations, and culture.

From internal engagement to global brand consistency, a branded merch store does far more than distribute products.

Employee Engagement & Culture

Welcome Kits & Onboarding Packs

Create a great first impression with curated starter packs for new hires.

Milestone Gifts & Rewards

Recognise work anniversaries, promotions, or achievements with claimable merch.

Internal Recognition Programs

Tie merchandise into performance awards, peer-to-peer recognition, or bonus incentives.

Event & Conference Support

Event Kits & Uniforms

Let event teams or booth staff order approved clothing, signage, and collateral.

Onsite Activations

Use your store as the backend for live printing stations, pop-ups, or QR-code claims.

Global Distribution & Localisation

Multi-region Fulfilment

Serve global teams with region-specific stores for faster delivery and local compliance.

Language or Brand Variants

Offer merchandise tailored to sub-brands, campaigns, or regional identities.

Gifting & Promotional Campaigns

Client & Prospect Gifting

Launch targeted campaigns with claimable codes for curated gift selections.

Seasonal Promotions

Use the store for year-end gifting, product launches, or limited drops.

Operational Efficiency

Self-Serve Procurement

Empower departments or offices to order merch without manual approvals or emails.

Punchout Integration

Seamlessly connect with tools like Coupa, SAP Ariba, or Ivalua for spend control and reporting.

Cost Centre / Entity Specific Billing

Automate who pays for what and how, internally or externally.

Access Control & Budget Management

Gift Codes & Redemption

Offer merch selectively without making the store public.

Role-based Access & Approval

Ensure only the right users see or order specific products.

Partner & Franchise Support

Channel Partner Merch Portals

Give distributors, partners, or affiliates access to order approved merch.

Franchisee Uniform Ordering

Ensure consistency across locations while making reordering easy.

Brand Protection & Consistency

Pre-approved Product Ranges

Avoid off-brand merch by offering only vetted, brand-safe items.

Multi-brand or Sub-brand Support

Manage multiple identities under one roof, with product variants by team, region, or campaign.

Style Guidelines Built In

Control fonts, logos, colours and placement for all items, no more inconsistent branding.

Trusted by

We build MerchOS Stores for some of the world's biggest brands.

Case studies

Proven across teams and territories.

From global rebrands to multi-market launches, here's how clients put MerchOS to work.

GXO

Logistics

Challenge

As GXO spun off from XPO Logistics, they needed to rebrand across multiple sites and share their new identity with internal teams. With multiple legal entities requiring separate invoicing and a need for order approval controls, the merch process had to be both flexible and compliant.


Solution

We delivered GXO welcome kits to hundreds of locations and launched a self-serve merch store for internal teams. Orders ran through a user hierarchy approval flow, so team members' requests needed sign-off from assigned approvers. Approvals were managed in our CMS backend, with parent users notified by email to approve or decline directly. This kept purchasing controlled, reduced waste, and held reporting and invoicing accurate across multiple entities.

LinkedIn

Professional network

Challenge

The existing merch process lacked consistency and wasn't reaching key markets. They needed a simplified event purchasing solution that reduced the complexities of invoicing across multiple legal entities, and wanted to enable personal purchases and support the use of gift codes.


Solution

We launched a merch store featuring both stocked and made-to-order products, integrated with Coupa Punchout for smooth procurement and invoicing. Alongside this, a personal purchase store was introduced, allowing employees to buy for themselves or redeem gift codes issued by their managers. For special events, users can request custom orders, with full support from our consultant and client service teams, from design to delivery.

Nikon

Imaging

Challenge

Complex invoicing across the region, managing stock levels, and ensuring brand identity was upheld consistently had all become a real issue for Nikon. With multiple markets and entities to account for, there was no single place to keep ordering, billing and brand standards under control. Nikon needed a new hub to manage this properly and bring the whole process together.


Solution

The Business tier felt like the right fit for the Nikon team, allowing us to simplify their invoicing needs across the region. We also introduced an on-demand range to reduce stock holding, ensuring a large range of products remained available while protecting brand identity at the product level. The result is a single, well-governed hub that keeps invoicing simple, stock lean, and the Nikon brand consistent everywhere.

National Grid

Energy

Challenge

National Grid needed a simple way to offer welcome boxes to their teams across the UK and the US. They had a long-standing issue with logistics, which made the new starter journey complex and inconsistent. With sites spread across two countries, keeping stock visible and getting kits to people reliably had become a real drain on internal resource.


Solution

As a global merchandise agency, we developed a curated range of meaningful and sustainable products that aligned with National Grid's brand values and ensured consistency across all markets. We implemented a streamlined ordering platform, enabling teams to order kits as required, and established a robust warehousing and fulfilment solution in both the UK and USA. Throughout the project, we maintained high service levels, providing reliable inventory management, efficient distribution, and a seamless onboarding experience for new employees around the world.

Custom reporting

Reporting capabilities are essentially endless.

Any metric or value that is captured can be retained, saved and exported in endless combinations to create a report to suit your needs.

Reports can be scheduled to be sent out automatically, daily, weekly, monthly or quarterly, based on your requirements.

We can provide additional data on request, including customer service call metrics, website analytics and survey responses.

 

Store Reporting Dashboard

12,480 Orders fulfilled â–² 18%
46%

Order summary report

Orders placed by region / department

Live product stock levels

Orders placed by region / departmentOrder summary report

PUNCHOUT

An intuituve cohesive B2B experience.

Our Punchout system provides a secure link between your merch store and your eProcurement or spend management platform, keeping ordering, approval and reporting where your business already works.

Connects with

CoupaSAP AribaIvaluaLark

The Punchout Journey

Your procurement platform

Coupa · SAP Ariba · Ivalua · Lark

Secure punchout login →

MerchOS store

Browse, build and submit the order

← Cart & PO returned

Approval & spend tracking

Stays inside your existing system

Our Edge

Why teams choose MerchOS.

Purpose-built for merchandise, developed in-house, and backed by a full-service agency, not a reskinned eCommerce tool.

Purpose-Built, Not Repackaged

Our platform was built from the ground up for merchandise, no retrofitted eCommerce tools or third-party workarounds.

Fully In-House Development

No outsourcing. We control every line of code, which means faster updates, better performance, and tailored solutions.

Advanced Enterprise Features

Punchout (Coupa, Ariba, Ivalua), SSO, order approval flows, reward balances, and advanced reporting, built-in and fully supported.

Real Fulfilment Integration

Live warehouse integration ensures accurate stock, faster dispatch, and minimal admin.

Flexible to Fit Your Brand

Brandable UI and enhanced landing experiences make each store feel like a true extension of your business.

Scalable Support Teams

Dedicated consultants, creative studios, and client service teams behind every store, not just a helpdesk.

We Support You Beyond Software

From physical pop-ups to live activations, event support, and logistics, we're a full-service agency.

We Don't Sell Data

You're the customer, not the product. Unlike free or white-labelled services, your users' data stays private.

ISO 27001 Certified

Unlike many platforms, we meet global security standards, your data (and your clients' data) is safe with us.

Subscriptions

Plans designed to grow with you.

A one-time setup covers the build, onboarding, branding and integrations. No hidden fees, then a subscription tier that fits your needs.

Moments

A short-run gifting store built for a single campaign, event or product drop, curated range, your branding, ready in hours. Pay monthly, close it when you're done.

What's included

  • Simple landing page
  • Curated product range
  • Gift code generation + optional email delivery
  • Multi-region shipping with product filtering
  • Single consolidated invoice for shipping
  • One product, one unit per recipient
  • Rolling subscription, close it anytime

Lite

Ideal for getting started with branded merch, a simple setup with a curated selection of stocked products, without the complexities.

What's included

  • Client owned stock, up to 12 products
  • Single region
  • Shipping from 2 days
  • Straight to products basic UI
  • Access to sales reporting tools
  • Delivery costs charged to client account
  • Single client entity invoicing per store

Enterprise

Everything in Business, plus advanced configuration for large-scale operations, SSO and Punchout integration, dedicated support, and powerful tools for high-volume stores.

Everything in Business, plus 

  • Enhanced configuration options
  • Sustainability product tags
  • Custom content
  • Enhanced checkout configuration
  • Single sign-on (SSO) access
  • cXML Punchout, Coupa, SAP/Ariba, Ivalua
  • Multiple legal entity invoicing
  • Security and privacy reviews

Setup & subscription

Every tier has a one-time setup fee and a monthly subscription. Pricing shared on enquiry.

Bespoke features

Any custom development is quoted following a specification discovery.

On a Global Scale

Need to reach further audiences?

Looking to connect with audiences in new markets around the world? We have solutions to support you.

We'll add new locations as an additional service to your existing subscription and setup charges, reaching more people for a reduced additional cost.

Where We Operate

United KingdomEuropean UnionUAEHongkongIndiaUnited States

Let's Get Started

Ready to bring your merch to life?

Talk to Brand Revolution about the right MerchOS tier for your team, and get your store live.